⚡ Fact of the Week

In the time it takes you to read this, your body replaces ~50 million cells.
You’re literally not the same person you were a minute ago.

Who you are now isn’t who you have to stay. Change isn’t just possible — it’s happening whether you notice or not.

 

🧠 This Week’s Lesson: You Can’t Max Out Both Lifestyles

You can’t serve two masters.

If you’re pushing hard in the gym but not seeing results, the issue might not be your training — it might be the habits outside of it.

• The “small” 500 calories you forget to track each day = 3,500 calories a week.
• The weekend takeaways that undo five days of clean eating.
• The late nights that crush recovery.

When you’re building a new version of yourself, part of you has to let go of the old version.

👉 For some people, that means going all-in.
👉 For others, it means a slow swap — replacing more bad habits with good ones, bit by bit.

There’s no one-size-fits-all. But the truth is simple:
If you’re trying to grow while clinging to everything that holds you back… you’ll keep tearing down what you’re trying to build.

🏗️ JITY Update

Big week. We’ve officially gone all in on our latest round of samples.

Here’s the process:

1. We produce the raw chicken powder.
2. It gets sent to our manufacturer.
3. They flavour, blend, and pack it into tubs.

The challenge? Their minimum order is massive. With our current trial machine, it’ll take us 9–10 weeks to produce enough powder to hit that target.

Until then, we’ll be sending out 5 samples a week to subscribers (👀 keep an eye on your inbox).

On the hoodie side, we’re pushing forward with our Locking In campaign. Because JITY has never just been about protein.

It’s about potential.
It’s about momentum.
It’s about giving 3 months of absolute focus to a version of yourself you’ve never met before.

✍️ One-Liner to Carry With You

“Let go of who you were, or you’ll never meet who you could be.”